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Wednesday, December 14, 2011 - 1pm: Blogging and Social Media: This seminar/workshop teaches companies how to successfully use blogging as part of an organization's social media strategy. ($29) Tuesday, January 10, 2012 - 1pm: 11 Key Components of a Successful Social Media Strategy: This online workshop/seminar addresses the 11 components that will help a company develop a successful social media strategy. ($39) Tuesday, January 17, 2012 - 1pm: Integrating Email Marketing Into Your Social Media Campaign: This seminar/workshop teaches companies how to: use email marketing to build their social network community, generate leads at their brick and mortar store, generate leads online, generate leads using their Facebook page and generate revenue using basic email tracking tools. ($39) Tuesday, January 24, 2012 - 1pm: Branding - Using Social Media to Build a Better Brand: This seminar/workshop's topics include: Using social media to connect and engage with your customers and prospects; Turning your customers into brand ambassadors; Using social media to nurture the relationships between your brand and your brand's ambassadors. ($39) Tuesday, January 31, 2012 - 1pm: How to Successfully Use Social Media as a Public Relations Tool: Social media is one of the most cost-effective public relations tools available. This seminar/workshop teaches companies how to use social media successfully as part of the organization's customer service department, making social media one of the company's most effective and successful public relations tools. ($39) Tuesday, February 7, 2012 - 1pm: What the Heck is Foursquare?: What is it and are you taking advantage of it? This workshop teaches retail businesses how to leverage the power of Foursquare. ($39) Tuesday, February 14, 2012 - 1pm: Using Video and Podcasts in Your Social Media Campaign: This seminar/workshop teaches marketers how to add rich media like podcasts and online video to their current marketing mix. It also teaches marketers how to successfully add video and podcasts to their social media campaign. ($39) Tuesday, February 21, 2012 - 1pm: Twitter: Using Twitter in Your Social Media Strategy: This seminar/workshop walks participants through the crucial components of a successful Twitter marketing campaign. ($39) Tuesday, February 28, 2012 - 1pm: SEO - How Social Media Can Help Your Google Rankings: Search engine optimization is the process used to enhance a web site's rankings in search engines like Google, Yahoo! and Bing. This seminar/workshop teaches companies how to effectively use social media to help them achieve top rankings in Google, drive traffic to their web site and increase their company's brand awareness. ($39) |