4 Ways To Optimize Facebook Ads

Effectively using Facebook advertising requires a keen understanding of how Facebook’s advertising platform works, how to create ads that work and how to put your ads to best use. The following tips will help you create effective ads that don’t waste your precious advertising budget. Create The Ultimate User Experience If you expect Facebook ads Read More …

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6 Tips: Using SlideShare In Your Content Marketing Strategy

With 3 billion presentation views per month, SlideShare has become the number 1 website ­­with the .net domain (source: Entreprenuer.com). It’s also among the top 120 most visited websites in the world. Content marketers who haven’t considered adding SlideShare to their toolbox might be surprised to know that of all social media platforms, SlideShare has Read More …

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7 Tips: How Free Newspapers Can Monetize Social Media

Businesses of all types and sizes use social media to generate revenue. In this article, we will focus on how free newspapers can use social media to generate additional advertising revenue. Recently, I facilitated a workshop at the Wisconsin Community Papers Publisher’s Summit in New Glarus, WI. In that workshop, we discussed the many ways Read More …

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